What are the Benefits of Web Design and Online Marketing for the Startups.
If you are interested in people finding your website you will need make use of the right keywords, the basic idea to using the right keywords is simple when people are looking for a certain product they make use of certain words ensure your site has the right words and phrases.
Use of certain keywords is one of the key principles of ranking your page in Google since when Google spots that your site is relevant for certain search they index the specific keyword for your site.
Create SEO title tags and keywords that are simple and straight forward for all your web pages since this is what will tell the searchers and Google what your site is all about and this is one of the easiest thing you can do to improve the rankings of your page.
The first thing is to start with the location that you want to target, then add the keywords and then end with your company name and ensure you have not exceeded 55 characters in your title tags because if you do Google will think you have made a duplicate of a page, creating a unique titles what matters.
The only way to get your page indexed is by use of keywords, therefore chose your keywords carefully and this is what will make your page rank from your co0mpetitors becasu8e the secret is in the searchers intent. The only way to ensure your page is visible in the search engine is to have it indexed by Google, Google is directed by the search result of the products in your page and this is why you need to make use of SEO so that your page is visible.
If you are selling a product or service make sue of the keywords that people will probably make use when they are looking for certain products, this makes your page to get focused and more relevant to a searcher.
The Meta descriptions are the short two descriptions that shows up in your business page and they are not recognized by Google as ranking factors because the main use of a website is not just for ranking but to make sure you achieve great leads.
The meta descriptions are meant to convince Google users to use the link and then be able to view the webpage, this is why you need to keep your meta descriptions below 140characters so that they are not cut off by Google and this includes your company name ,key word you are targeting, location and a call to action.
Even if meta descriptions are not technically ranking factors, Google keeps data of the type of actions that users take on the search engine page and if your page is getting a lot of clicks it is considered to be more relevant and therefore rank higher.